I’m passionate about growing creative business through social media such as Twitter, Facebook, Pinterest, Linkedin and Google+. These are new technologies which enable businesses to cost-effectively promote their products and services directly to their target audiences, drive brand recognition and foster new business partnerships.
I am social media consultant specialising in the design, interiors and lifestyle sectors, providing services which are tailored specifically to these sectors.
I translate social media developments and creative campaigns to the specifics of the creative industries. I provide social media services which strategically grow your business, target your current objectives and challenges. I also use my industry knowledge to connect creative brands with the right industry influencers, organisations and media.
I work across the whole scope of the design industry, from providing creative solutions for trade events such as Decorex International and INTERIORS UK, running workshops for industry’s manufacturers specialising in high-end fabrics, furniture or lighting, to managing social media presence for the industry’s online magazines and directories.
My ideal client is the one who recognises the opportunities social media can bring to their business and is keen to use social media platforms to communicate with their target audiences and organically grow their businesses.
A perfect client understands the community and two-way communications at the centre of the social media engagement and is willing to open up the brand to public conversations.
I graduated with First Class Honours from University of The Arts London, where I studied Public Relations with Media and Cultural Studies.
I have worked in arts & culture PR and collaborated with TATE ETC. Since 2010 I have been working specifically on the social media development of the INTERIORS UK and Decorex International events.
Through this work I have gained an in-depth knowledge of the design industry, having worked with all of the events’ stakeholders: exhibitors, media partners, press and bloggers, industry organisations.
I provide a variety of services, tailored to the business needs and objectives of my clients. Consultancy, training and group workshops are among my face-to-face services.
I also create social media strategies and creative campaigns for businesses, which can then be implemented in-house with my support.
For businesses that want to rapidly accelerate their growth and promotion I offer a full social media management service, where I run the whole of the brand’s social media activity for a set period of time, utilising all my knowledge and experience to bring the brand to the attention of its target audiences and create a buzz around its products and services, resulting in increased website traffic and purchases/orders.